For founders

Make the next company-defining decision with better evidence.

Žilić Consult helps B2B and mobility founders sharpen product focus, validate the market, design enterprise pricing and prepare a credible pre-seed or seed raise.

Service information reviewed .

Early-stage teams cannot research every option or build every opportunity. The work creates enough evidence to choose a customer, proposition, commercial model and milestone sequence without pretending uncertainty has disappeared.

Support is founder-direct and scoped around a concrete decision or financing milestone.

When this is useful

  • The company has several promising customer directions but no focus.
  • Pilot interest is not translating into a repeatable offer.
  • The enterprise price and package are still improvised deal by deal.
  • The fundraising story is ahead of the evidence or operating plan.

Typical outputs

  • Customer and problem focus
  • Market-readiness and evidence plan
  • Offer, package and pricing architecture
  • Fundraising narrative and milestone logic
  • Prioritized operating plan for the next stage

Method and limitations

How the work is grounded

Advice separates observed evidence, founder judgement and open assumptions. The goal is a decision that can be tested quickly, not certainty manufactured from limited startup data.

Material conclusions distinguish sourced facts, client evidence, observations, estimates and professional recommendations. See the methodology and source policy.

Common questions

What startup stages do you support?

The strongest fit is pre-seed through seed, plus early growth decisions where product, enterprise sales and operating model are still being shaped.

Do you take equity?

Engagement terms depend on scope and are agreed directly. No standard equity-for-advice offer is presented on this site.

Need a clear decision and an executable next step?

Share the product, market or operating question in front of your team. I will reply directly and confirm whether there is a useful fit.